Role Overview
The Marketing Manager will lead marketing initiatives for Reality Labs (RL) and drive the expansion of wearables in the Mexican market. The role involves developing and executing integrated marketing strategies, partnering with cross-functional teams, and driving measurable business outcomes.
What You Will Do
The main responsibilities include developing and driving integrated marketing strategies, leading cross-functional collaboration, defining campaign measurement frameworks, and translating complex product capabilities into clear messaging for local consumers.
Why It Might Be a Fit
The ideal candidate will have experience in marketing, leading large-scale campaigns, and working cross-functionally with product, creative, sales, and data science teams. They will also have experience with the Mexican consumer market and be able to communicate marketing strategy and results clearly to leadership and cross-functional partners.
Requirements
- 8+ years of experience in marketing, including developing and executing integrated marketing programs across digital and non-digital channels
- Experience leading large-scale marketing campaigns from strategy through measurement
- Experience working cross-functionally with product, creative, sales, and data science teams
- Experience with the Mexican consumer market, including understanding of local consumer behavior, media landscape, and cultural nuances
Benefits
- Equal Employment Opportunity employer
- Reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures
To apply for this job please visit www.metacareers.com.

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