Role Overview
The Demand Generation Specialist is responsible for generating, developing, and converting qualified demand from MTC’s priority accounts into meaningful Sales conversations and qualified pipeline. This is a full-cycle demand generation role.
What You Will Do
Key responsibilities include target account development, campaign and demand generation, outbound prospecting and lead activation, lead qualification, appointment and sales conversation generation, event and executive program activation, lead nurturing and re-engagement, CRM and marketing operations, and pipeline and performance management.
Why It Might Be a Fit
The successful candidate should demonstrate commercial orientation, a proactive prospecting mindset, strong communication skills, and curiosity.
Requirements
- 2–4+ years of experience in demand generation, B2B marketing, lead generation, business development, inside sales, account-based marketing or a related function
- Experience in B2B technology, IT services, SaaS, data, analytics, AI, consulting or enterprise solutions is highly preferred
- Experience dealing with senior business or technology decision-makers is an advantage
- For the Government portfolio, experience engaging Philippine government agencies and understanding government procurement processes is highly desirable
To apply for this job please visit linkedin.com.
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