Senior Field Marketing Manager – North East

On Site Full TimeVirginia, United StatesMicroStrategy

Role Overview

The Senior Field Marketing Manager will lead regional field marketing strategy and execution across the North East and Canada, driving pipeline generation, revenue acceleration, and customer engagement in alignment with sales priorities. This role owns the end-to-end field marketing plan and calendar for the region, ensuring all programs, events, and campaigns are strategically aligned to business goals and deliver measurable pipeline impact.

What You Will Do

The Senior Field Marketing Manager will partner closely with Sales, Demand Generation, and Product Marketing to execute high-impact programs with a strong emphasis on events as a core pipeline driver. Key responsibilities include field marketing strategy & planning, pipeline generation & event orchestration, sales alignment & regional leadership, campaign execution & cross-functional collaboration, performance, analytics & optimization, and customer marketing & advocacy.

Why It Might Be a Fit

The ideal candidate will have 8–12+ years of B2B marketing experience, with a strong focus on field marketing in enterprise software or technology. They will have a proven track record of building and executing field marketing plans that drive measurable pipeline and revenue impact, and will be able to partner with Sales and influence senior stakeholders.

Requirements

  • 8–12+ years of B2B marketing experience
  • Strong focus on field marketing in enterprise software or technology
  • Proven track record of building and executing field marketing plans
  • Experience managing and executing a wide range of events
  • Strong understanding of enterprise sales cycles, account-based marketing, and marketing attribution
  • Exceptional ability to partner with Sales and influence senior stakeholders
  • Highly organized with strong project management skills
  • Analytical mindset with experience using data to drive decisions and optimize performance
  • Excellent communication and presentation skills with executive presence

Benefits

  • Bonus programs
  • Sales incentives
  • Equity awards
  • Comprehensive benefits

To apply for this job please visit jobs.smartrecruiters.com.


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