Marketing & Communications – Manager, Content Strategy & Messaging

Role Overview

Develop and execute a comprehensive content strategy that strengthens brand awareness, supports business objectives, and ensures consistent, customer-focused messaging across all marketing and commercial channels.

What You Will Do

Define and execute a content and messaging strategy aligned with business priorities and marketing objectives, develop and maintain messaging frameworks, value propositions, and content guidelines, and lead the development of marketing, technical, customer-focused, and thought leadership content.

Why It Might Be a Fit

The ideal candidate will have demonstrated experience developing and executing content strategies across multiple marketing channels, leading content and messaging projects, and managing editorial calendars and coordinating content development across multiple stakeholders.

Requirements

• Bachelor’s degree in Marketing, Communications, Journalism, English, Business, or a related field
• 5 to 7+ years of experience in content marketing, corporate communications, marketing communications, or a related discipline
• Demonstrated experience developing and executing content strategies across multiple marketing channels
• Proven experience leading content and messaging projects involving external agencies, freelance writers, designers, photographers, videographers, or other creative service providers
• Experience managing editorial calendars and coordinating content development across multiple stakeholders
• Ability to collaborate effectively with cross-functional teams and translate technical concepts into customer-focused messaging
• Strong project management and organizational skills with the ability to manage multiple priorities and deadlines
• Experience using AI-powered tools and technologies to support content creation, editing, research, personalization, and other marketing activities
• Experience in B2B manufacturing, industrial, engineering, or technical product environments preferred
• Familiarity with SEO and GEO best practices to maximize content performance preferred
• Knowledge of content management systems (CMS), marketing automation platforms, and CRM systems preferred
• Experience developing executive communications, thought leadership content, and customer success stories preferred
• Experience developing messaging and campaigns tailored to technical, operational, or executive B2B audiences preferred

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Paid time off
• Retirement plan
• Learning budget
• Parental leave
• Wellness programs

Tagged as: Project Management