Role Overview
The Account Based Marketing Manager will work within Marketing to grow relationships with large CPG companies, turning Mintel’s intelligence into targeted activity to reach new buyers and buying groups.
What You Will Do
The role involves building targeted outbound and nurture programs, working with account teams to map priority audiences, researching accounts and stakeholders, and creating compelling emails and sequences.
Why It Might Be a Fit
The ideal candidate will have a strong track record in B2B outbound, business development, ABM, or demand generation, with excellent written communication skills and an instinct for messaging that gets senior audiences to engage.
Requirements
- Strong track record in B2B outbound, business development, ABM, or demand generation
- At least 3 years of experience
- Excellent written communication skills
- Instinct for messaging that gets senior audiences to engage
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- Retirement plan
- Paid holidays
- Vacation time
- Flexible working hours
To apply for this job please visit www.mintel.com.
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