VP, Product Marketing

Role Overview

Motive is looking for a Vice President of Product Marketing to define how we understand, position, launch, and grow our products across customer segments and markets. This leader will connect deep customer and market insight to product strategy and go-to-market execution—ensuring that customers understand the value of Motive’s portfolio and that our teams can bring that value to market with clarity and consistency.

What You Will Do

Set the product marketing vision, strategy, and operating priorities in alignment with company and go-to-market goals. Own portfolio positioning, value propositions, messaging, and market narratives across products, customer segments, and industries.

Why It Might Be a Fit

12+ years of experience in product marketing, with significant leadership experience in a B2B technology or SaaS company. A track record of building and scaling product marketing teams and leading through influence across Product, Sales, Customer Success, and Marketing.

Requirements

• 12+ years of experience in product marketing, with significant leadership experience in a B2B technology or SaaS company.
• A track record of building and scaling product marketing teams and leading through influence across Product, Sales, Customer Success, and Marketing.
• Experience positioning and launching a multi-product portfolio for varied customer segments, industries, or geographies.
• Strong customer and market orientation, with the ability to turn qualitative and quantitative insight into clear strategy and differentiated messaging.
• Demonstrated ability to connect product capabilities to customer outcomes and commercial value, including in complex or technical markets.
• Experience leading cross-functional launches and enabling go-to-market teams with practical, high-quality tools and content.
• Sound judgment in product, market, and go-to-market tradeoffs; able to prioritize the most important problems and make decisions with imperfect information.
• Strong analytical skills and experience using business and market signals to evaluate performance and refine strategy.
• Excellent executive communication and storytelling skills, including the ability to make complex ideas accessible and persuasive.
• A collaborative, low-ego leadership style and a record of building inclusive, high-performing teams.

Benefits

• Competitive compensation
• Benefits

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