Product Analyst Omnichannel Marketing

Role Overview

We’re looking for a hands-on Adobe marketing technology specialist who combines practical platform execution experience with strong product analysis skills. You’ll help define how markets use Adobe, support a first-market pilot, and use what we learn to prepare for a scalable global rollout.

What You Will Do

Work directly with Adobe marketing tools to build, configure, test and troubleshoot campaigns, audiences and customer journeys. Translate market and business needs into clear requirements, user stories, acceptance criteria and prioritized product improvements.

Why It Might Be a Fit

A collaborative approach to working across markets and specialist teams. Strong analytical and problem-solving skills, with the ability to communicate technical topics to business audiences.

Requirements

• Hands-on experience building and executing marketing campaigns and journeys in Adobe Journey Optimizer (AJO) and Adobe Experience Platform (AEP).
• Salesforce Marketing Cloud (SFMC) experience or involvement in a marketing-platform migration.
• Practical understanding of audience segmentation, data used for activation, journey logic, channel configuration, testing and campaign performance.
• Experience in marketing operations, campaign execution, marketing technology, or a product analyst role.
• Ability to gather stakeholder needs and turn them into clear, actionable requirements.

Tagged as: Salesforce