Growth Marketing Specialist

Role Overview

Muck Rack is a fully distributed team that builds an AI-powered platform for communications teams to manage media relationships, understand conversations, and measure impact. We’re looking for a detail-obsessed Growth Marketing Specialist to help us turn muckrack.com into a high-performing growth engine.

What You Will Do

The Growth Marketing Specialist will build pages for campaigns, own analytics, and optimize with GA4 and Google Tag Manager. They’ll focus on web production, measurement, and optimization, and turn analytics into digestible insights for marketing stakeholders.

Why It Might Be a Fit

The ideal candidate has 2-4 years of experience in web production, digital marketing, growth marketing, or marketing operations, and is hands-on with modern CMS or visual site builders, Google Tag Manager, and Google Analytics 4.

Requirements

• 2-4 years in web production, digital marketing, growth marketing, or marketing operations
• Hands-on experience building pages in a modern CMS or visual site builder like Contentful, WordPress, HubSpot, Webflow or similar.
• Hands-on experience in Google Tag Manager and Google Analytics 4, you’ve built tags, triggers, and events yourself
• Comfortable with HTML and CSS, and able to read and adapt simple JavaScript
• You understand funnels, and you have a point of view on why pages convert or don’t

Benefits

• Home office stipend
• Phone and internet reimbursement
• Coworking membership
• Comprehensive medical, dental, vision, disability, and life insurance for employees and dependents
• 100% premium coverage for individuals on high-deductible plans
• 24/7 Virtual Care and Employee Assistance Program
• Employer-funded HSA contributions and other pre-tax benefits
• Quarterly wellness stipend and free Headspace subscription
• 4+ weeks of PTO, plus paid sick and mental health days
• 13 paid holidays with the option to swap for personal days
• Up to 16 weeks of fully paid parental leave
• Transparent pathways for internal mobility and promotion
• Bi-annual performance reviews, team workshops, and leadership training
• Unlimited access to Coursera and O’Reilly
• 2 additional PTO days annually for learning and development

Tagged as: Google Analytics, HubSpot