Role Overview
The CRM Marketing Specialist will own and grow customer lifecycle marketing efforts across Mudah and Carousell, supporting multiple customer segments, lifecycle journeys, and business objectives.
What You Will Do
The role involves planning, executing, and optimising CRM campaigns across various channels, building and optimising lifecycle journeys, and maintaining CRM workflows and automation programmes.
Why It Might Be a Fit
The ideal candidate will have experience in CRM, lifecycle marketing, retention marketing, or marketing automation, and will be able to balance strategic thinking with hands-on campaign execution.
Requirements
- 3–5 years of experience in CRM, Lifecycle Marketing, Retention Marketing, or Marketing Automation
- Experience managing multiple customer segments, campaigns, CRM channels, lifecycle journeys, product categories, or business objectives
- Proven track record of executing and optimising lifecycle programmes and customer journeys
Benefits
- Opportunities for growth and development
- Collaborative and dynamic work environment
To apply for this job please visit linkedin.com.
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