Marketing Lead

Role Overview

The Marketing Lead will develop and deliver engaging marketing strategies, campaigns, and activations to increase community and stakeholder awareness of Moonee Valley City Council’s services, programs, venues, and initiatives. The role will work collaboratively across the organisation and under the leadership of the Coordinator Marketing.

What You Will Do

Key responsibilities include developing and implementing marketing plans, partnering with Council business areas, creating compelling promotional content, and ensuring consistency across Council’s brand and sub-brands.

Why It Might Be a Fit

The ideal candidate will have a relevant degree in marketing, public relations, or a related discipline, or equivalent industry experience, along with demonstrated experience delivering marketing campaigns and events and implementing complex marketing strategies.

Requirements

• Relevant degree in marketing, public relations, or a related discipline, or equivalent industry experience
• Demonstrated experience delivering marketing campaigns and events and implementing complex marketing strategies
• Strong project management skills
• Ability to plan, prioritise and coordinate multiple projects to meet deadlines and achieve objectives
• Understanding of brand principles and their practical application
• Experience developing engaging marketing content and promotional materials using contemporary design and publishing tools
• Highly developed communication and stakeholder engagement skills
• Ability to build productive relationships with colleagues, senior management, Councillors, media representatives, and external partners

Benefits

• Salary commencing at $100,577.59 per annum
• 12% superannuation