Associate CRM Marketing Manager

On Site Full TimeConnecticut, United StatesNBCUniversal

Role Overview

The Associate CRM Marketing Manager manages the end-to-end execution and optimization of email marketing campaigns that drive audience engagement, retention, and subscriber growth. This role owns priority campaigns from planning through deployment and reporting, while developing expertise in segmentation, personalization, automation, and lifecycle marketing.

What You Will Do

Own end-to-end execution of priority email campaigns, independently manage campaign calendars, timelines, deliverables, and cross-functional approvals, conduct campaign QA, and collaborate with Creative and Sports Marketing teams on email creative planning.

Why It Might Be a Fit

The ideal candidate will have high standards for work, excellent organizational and multi-tasking skills, attention to detail, and strong presentation skills, with the ability to effectively take direction and apply learnings to everyday responsibilities.

Requirements

  • 3-5 years of experience in email marketing, CRM or lifecycle marketing
  • Hands-on experience building, QA’ing, deploying, and optimizing campaigns within an enterprise ESP or customer engagement platform
  • Experience with segmentation, personalization, A/B testing, dynamic content, and marketing automation
  • Strong understanding of email creative best practices, including content hierarchy, messaging, CTA strategy, and mobile-first design
  • Strong project management, communication, and organizational skills, with demonstrated ability to manage campaigns from planning through deployment

Benefits

  • Medical, dental, and vision insurance
  • 401(k)
  • Paid leave
  • Tuition reimbursement
  • Discounts and perks

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To apply for this job please visit jobs.smartrecruiters.com.

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