Senior CRM Analyst

Role Overview

The Senior CRM Analyst will work in close collaboration with stakeholders to ensure the campaign operation is as close as possible to the thought-out strategy. They will use the Salesforce Marketing Cloud and/or other tools to build emails, integrate email content elements, implement multi-channel campaigns, and manage subscriber data.

What You Will Do

The Senior CRM Analyst will build emails, integrate email content elements, implement multi-channel campaigns, manage subscriber data, send campaign proofs, execute quality assurance tests, schedule, execute, and monitor campaigns, and prepare campaign performance reports.

Why It Might Be a Fit

The ideal candidate will have a completed degree, understanding of best practices in Email Marketing, WhatsApp, SMS, digital marketing, and data-driven marketing, and experience with email marketing tools such as Salesforce Marketing Cloud.

Requirements

• Completed degree
• Understanding of best practices in Email Marketing, WhatsApp, SMS, digital marketing, and data-driven marketing
• Experience with email marketing tools such as Salesforce Marketing Cloud
• Basic knowledge of HTML and/or CSS
• Basic knowledge of SQL queries for segmentation
• Strong verbal and written communication skills
• Good organizational skills
• Experience with project management tools – JIRA, Azure DevOps, Asana, ClickUp
• Intermediate English is desirable (spoken and written)