Senior Marketing Manager (Brand & Commercial Strategy)

Role Overview

As a Senior Marketing Manager, you will lead the local growth plans for Breville, Crockpot and Sistema brands within our Home Appliances category in the United Kingdom & Ireland.

What You Will Do

You will shape portfolio, channel and customer priorities, lead consumer and retail activation, guide innovation launches and ensure investment delivers measurable commercial value.

Why It Might Be a Fit

You will bring evidence, clarity and momentum to decisions, and coach and develop a team of three people.

Requirements

• Demonstrated progressive marketing experience, ideally in consumer goods, with responsibility for a brand, portfolio or business.
• Strong understanding of consumer, category, channel and customer insight, with the ability to identify growth opportunities and set objectives for share, penetration, trial, purchase frequency and distribution.
• Proven experience in consumer and trade activation, including shopper marketing, customer-specific retail activation, promotional planning and channel marketing.
• Strong financial and commercial judgement, including managing advertising and promotion budgets and evaluating return on investment, promotional economics, sales, mix and margin.
• Advanced numerical, data-manipulation and performance-measurement skills, with evidence of analysing point-of-sale, sales, market, customer, pricing and promotional data and turning insight into clear decisions.

Benefits

• Flexible hybrid working system (on average 3 days in the office and 2 days at home p.w.)
• Unlimited access to LinkedIn Learning – 17,000+ courses for your professional and personal development
• Bravo – our global recognition programme where teammates can recognise each other and exceptional work is rewarded
• Employee Referral Program – an opportunity to get a bonus
• Global Employee Assistance Program – confidential support for you and your family, complementing our commitment to your well-being at work and beyond
• Corporate Citizenship Philosophies – environmentally sustainable and socially sensitive business practices
• Give@Newell – paid time-off for charity activities dedicated for local communities right where you live/work
• Access to Employee Resource Groups that foster an inclusive culture

Tagged as: Clari