Role Overview
The Director Marketing Analytics is responsible for marketing campaign segmentation, predictive modeling, test-and-learn experimentation, and marketing analytics that inform acquisition, retention, and pipeline performance.
What You Will Do
Performs data analytics to generate insights for enhancing marketing and volume, creates visualizations of insights, and reports through various tools like Tableau.
Why It Might Be a Fit
This role requires a unique blend of business ownership, marketing analytics, leadership, agility, and communication skills, with a passion for data, metrics, and experimentation.
Requirements
- Bachelor’s Degree in Marketing, Business, or related field
- 8+ years’ experience in related field
- 3+ years’ prior supervisory experience
- Demonstrated experience building predictive/ML models and leading structured experimentation (A/B, multivariate) in a marketing context
Benefits
- Medical, dental, and vision insurance
- Health Savings Account with employer contribution
- 401(k) Retirement plan with employer match
- Paid Maternity Leave/Parental Bonding Leave/Caregiver Leave
- Adoption Assistance
- Tuition & Certification reimbursement
- Employee Mortgage Loan Program
- The Newrez Employee Emergency and Disaster Fund
- Newrez NOW: Corporate Social Responsibility program
- Matching Gifts Program – dollar-for-dollar up to $1,000
- Access to grants, nonprofit resources, and volunteer opportunities
To apply for this job please visit newrez.wd1.myworkdayjobs.com.
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