Manager, DTC Product Marketing

Role Overview

The Manager, DTC Product Marketing will support the go-to-market strategy development and lead day-to-day marketing execution for the DTC portfolio, focusing on accelerating subscriptions, minimizing churn, and delivering fan-first campaigns.

What You Will Do

Support GTM strategy development, lead execution, manage relationships with internal stakeholders, craft marketing briefs, oversee campaign development, analyze performance, and contribute to cross-functional planning meetings.

Why It Might Be a Fit

The ideal candidate will have a strong strategic mindset, creative instincts, excellent communication skills, and experience managing multiple stakeholders in a fast-paced environment.

Requirements

• 5+ years of experience in marketing, preferably in entertainment, sports, tech, or subscription-based products
• Strong strategic mindset with a track record of translating insights into action
• Creative instincts and experience managing campaigns from ideation to execution
• Excellent communication and storytelling skills (copywriting experience a plus)
• Highly organized with a commitment to operational rigor and accuracy
• Strong time management skills and the ability to juggle multiple high-stakes projects
• Comfort with managing multiple stakeholders in a fast-paced, cross-functional environment
• Team-oriented mindset with a drive for collaboration and accountability