Role Overview
The Senior Consultant will partner with clients to draw compelling insights from Nielsen data, leveraging statistical analysis to understand past trends and predict future effects of marketing tactics on sales. The role involves creating concise and compelling presentations about brand, market, industry, and category trends in response to client business needs.
What You Will Do
The Senior Analytics & Activation Consultant will work with modelling teams to develop econometric models that incorporate numerous factors impacting sales performance, helping to isolate what’s really driving consumers’ purchase decisions and identifying the most effective strategies to achieve client’s profitability objectives.
Why It Might Be a Fit
This role provides a platform to influence client strategy at the highest levels, demanding strong commercial and analytical capability. The Senior Consultant will partner with clients to help them make smarter decisions when investing their marketing budget and ensure that the client is achieving maximum benefit from their Nielsen investment.
Requirements
- An understanding of Revenue Growth Management
- Strong analysis, insight generation, and visualization skills, focusing on statistics, economics, and marketing research as an advantage
- Analysis of model outputs to deliver consultative recommendations
- Knowledge of statistical methods
- Excellent project management
- Excellent time management and prioritization skills with a proven track record of delivering projects on time
- Problem-solving and solutions-oriented
- Perform work accurately and effectively with attention to detail
- Engaging presenter
- Ability to work independently
- Good at building relationships, internally and with clients
- Strong verbal and written communication skills
- An understanding of the FMCG industry and trends and implications for our clients and their brands
- Advising Commercial Team on development of proposals and project design based on client need
- Capable of leveraging tools such as Microsoft Excel and PowerPoint
- Ability to articulate technical information in a simple, impactful way
- Ability to operate and influence across various levels and stakeholders in the organization
- BA/BS required or equivalent business experience
- 3+ years research-related roles with focus on marketing analytics
- Previous experience in the FMCG sector, preferably within brand, category management, trade marketing, consumer insights, or revenue management
Benefits
- Flexible working environment
- Volunteer time off
- LinkedIn Learning
- Employee-Assistance-Program (EAP)
To apply for this job please visit jobs.smartrecruiters.com.

Follow us on social media