BU Asia Marketing Director

Role Overview

The BU Asia Marketing Director will lead the development and execution of the regional marketing strategy in line with Nutreco and divisional marketing policies and the business priorities of the region, clusters, and OpCos.

What You Will Do

Formulate and deliver the regional marketing strategy, translate business priorities into short-, medium-, and long-term plans, KPIs, and execution frameworks for clusters and OpCos.

Why It Might Be a Fit

We can offer you a meaningful career where you’ll take pride in the role you play every day in Feeding the Future.

Requirements

• Formulate and deliver the regional marketing strategy
• Develop and implement annual marketing plans and budgets
• Monitor and analyze markets, customers, consumers, competitors, technologies, and industry trends
• Lead regional segmentation and targeting approaches
• Shape regional innovation and new product plans
• Translate marketing strategy into integrated product, price, place, promotion, positioning, and commercialization plans
• Lead regional marketing campaigns
• Build effective relationships with regional leadership, General Managers, country commercial and technical teams, global functions, and external stakeholders
• Provide direction and leadership to regional and/or cluster marketing teams

Benefits

• Meaningful career growth
• Opportunity to work in a global leader in animal nutrition and fish feed