Senior Manager, Marketing Analytics

Role Overview

As Sr. Manager, Marketing Analytics, you’ll be a senior individual contributor who transforms data into insights and drives decisions and strategy across our marketing channels. You’ll own measurement and analytics for campaigns, partners, and field marketing—including attribution modeling, ROI optimization, and emerging AI capabilities—serving as the go-to analytics expert and thought partner for marketing leadership.

What You Will Do

Drive attribution modeling and full-funnel measurement across all marketing channels, translate data into actionable insights and recommendations for marketing leaders across the business, create forecasts and scenario models to inform annual budget planning and incremental asks, and implement AI/ML capabilities for predictive modeling and automated insights.

Why It Might Be a Fit

We’re looking for builders and owners who operate with speed and urgency and execute with excellence. You’ll have the opportunity to do career-defining work and drive competitive advantage through analytics tools and methods.

Requirements

• 8+ years in Marketing, Analytics, Operations, or BI in B2B SaaS
• 4+ years in marketing analytics: campaign performance, demand gen, field marketing, and ABM measurement
• Track record of using data to drive business strategy and budget decisions
• Experience across enterprise sales, product-led growth, and partner marketing models
• Deep expertise in marketing attribution modeling and multi-touch measurement
• Data storytelling: communicate complex insights to executives and influence decisions
• Strong grasp of martech infrastructure: database management, data hygiene, API integrations (ad platforms, CRM, analytics tools, data warehouse)
• Expert-level Tableau, Salesforce, Snowflake, Excel
• Statistical analysis, A/B testing, and experimental design
• Proven ability to influence and guide the work of others without formal management authority

Benefits

• health insurance
• dental insurance
• vision insurance
• 401(k)
• flexible spending account
• paid leave (including PTO and parental leave)