Senior Digital Growth Specialist

Role Overview

We are looking for a Senior Digital Growth Specialist to join our growth journey, improve our performance in digital channels, convert data into strategic actions, and improve user experience to contribute to our sustainable growth.

What You Will Do

Coordinate SEO, GEO, performance marketing, analytics, and conversion optimization works in line with digital growth strategies, monitor digital marketing agency performance, and develop optimization works to increase return on investment.

Why It Might Be a Fit

Able to analyze technical SEO and content SEO works, SEO agencies with experience and performance management experience, familiar with GEO and artificial intelligence-based search platforms, able to evaluate digital marketing performance through traffic, conversion rate, customer acquisition cost, and return on investment KPIs.

Requirements

• Graduated from relevant departments of universities
• At least 5 years of experience in digital marketing, performance marketing, or growth areas
• Practical experience in Google Ads and Meta Ads campaign management, budget planning, and performance optimization
• Proficient in Google Analytics 4 (GA4) and Google Tag Manager (GTM) tools
• Able to analyze user behavior and develop opportunities for UX/UI and conversion rate optimization (CRO)
• Able to evaluate digital marketing performance through traffic, conversion rate, customer acquisition cost, and return on investment KPIs
• Able to work with agencies and teams from different disciplines, strong project and priority management skills
• Analytical thinking, problem-solving, and data-driven decision-making skills
• Able to take initiative, results-oriented, and strong communication skills

Tagged as: Data Analysis, Google Analytics