Sr. Product Marketing Manager

Omnicell is seeking a strategic product marketer to drive commercial growth for Omnicell’s international medication adherence portfolio.

Requirements

• Lead cross-functional GTM strategy and execution for new product introductions and commercial campaigns across Med Adherence.
• Develop differentiated positioning and messaging based on market insights, customer segmentation, and competitive intelligence.
• Partner with Product Management, Sales, and Clinical teams to define and communicate value propositions tailored to providers, payers, and pharmacies.
• Create sales enablement tools, training materials, and playbooks to drive revenue growth and market share.
• Analyze campaign performance, customer feedback, and sales metrics to optimize marketing efforts and influence roadmap priorities.
• Support pricing and packaging strategy in collaboration with Finance and Product teams to maximize commercial outcomes.
• Represent marketing in key customer meetings, tradeshows, and executive briefings to reinforce value messaging and gather market feedback.