Role Overview
The role is for a Marketing Automation & AI Builder who connects two worlds: building and running customer journeys across every channel the bank uses, and building with AI – agents, automations, and data tools that multiply the number of journeys the team can run.
What You Will Do
The day-to-day responsibilities include building journeys end to end in Solitics, setting up data behind the journeys, QAing every journey before launch, experimenting and measuring by default, personalizing message, incentive, and timing by customer stage, acquisition source, and profile.
Why It Might Be a Fit
The ideal candidate is a builder, not just a planner, who measures everything, gets marketing, and owns it in a regulated environment.
Requirements
- 3+ years of hands-on experience in marketing automation, CRM, or lifecycle marketing
- SQL at a level that lets you build segments and check results on your own
- Experience working with APIs, JSON, and webhooks
- Hands-on experience building with AI tools – agents, automations, or internal tools that other people actually used
- Solid understanding of experiment design: control groups, A/B tests, and interpreting results
- Proven experience managing multi-channel communications (push, in-app, SMS, WhatsApp, email)
- Proficiency in Snowflake and Streamlit
- High-level Hebrew and English
To apply for this job please visit linkedin.com.
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