Growth Lead, SEA

Role Overview

The Growth team drives user and revenue growth across ChatGPT’s consumer and business segments worldwide. We work across the full funnel, from acquisition and activation to retention and monetization, through product experiments, in-product improvements, performance marketing, creative development, and AI-powered workflows.

What You Will Do

Partner with the regional GM to set a country growth plan and roadmap priorities, with clear hypotheses, owners, dependencies, and measurable outcomes. Use user research, funnel and cohort data, and competitive insight to find local friction and prioritize the opportunities that matter most to users.

Why It Might Be a Fit

We’re looking for someone with 10+ years of experience across product growth, growth marketing, data science, or growth strategy and operations, with hands-on execution in a fast-moving technology company.

Requirements

• 10+ years of experience across product growth, growth marketing, data science, or growth strategy and operations, with hands-on execution in a fast-moving technology company.
• A user-first track record of turning local research and behavior into product and growth priorities, then shipping improvements with measurable impact.
• Strong command of acquisition, activation, retention, and monetization funnels, including technically rigorous experimentation and interpretation.
• Practical performance marketing experience across audience, channel, creative, and measurement decisions, and the ability to partner effectively with media specialists.
• Analytical fluency in cohort analysis and growth economics, including incrementality, LTV, CAC, payback, and contribution margin.
• Experience adapting and running campaigns across markets, using local audience behavior, channels, language, and cultural context to improve relevance and performance at scale.
• Experience owning growth goals and delivering measurable user or revenue outcomes across product and marketing levers.
• The ability to influence and align central and regional teams, translate local needs into scalable approaches, and make progress through ambiguity.

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Paid time off
• Retirement plan
• Learning budget
• Parental leave
• Wellness programs
• Visa sponsorship
• Relocation assistance