Role Overview
The Integrated Marketing Manager will own the EMEA B2B integrated marketing strategy and quarterly plan, working side by side with Consumer Marketing to align priority audiences, markets, launches, campaign sequencing, channels, and measurement.
What You Will Do
The role involves turning audience insight, cultural and competitive context, product truth, customer proof, and business priorities into sharp regional strategies and creative briefs that work across paid, owned, earned, social, field, partner, and sales channels.
Why It Might Be a Fit
The ideal candidate will have significant experience leading integrated B2B marketing or go-to-market programs across multiple EMEA markets, including building joined-up plans with consumer or brand teams, ideally in enterprise technology, AI, cloud, or another category with complex buying journeys.
Requirements
- significant experience leading integrated B2B marketing or go-to-market programs across multiple EMEA markets
- building joined-up plans with consumer or brand teams
- practical AI fluency and experience using AI tools to improve insight, experimentation, execution, and learning
- experience operating in a global-regional-local matrix
- influencing global campaign development
- serving as a clear marketing partner to Production
- allocating budgets across competing priorities
- adapting programs to different EMEA cultures, market maturity, regulations, and commercial conditions
Benefits
- Dental insurance
- Vision insurance
- Health insurance
- Retirement plan
- Learning budget
- Parental leave
- Wellness program
- Visa sponsorship
- Relocation assistance
To apply for this job please visit jobs.ashbyhq.com.
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