Marketing Technology & Operations Lead, APAC

Role Overview

We are seeking an experienced JAPAC Marketing Operations Lead to build the operational foundations that connect regional B2B marketing activity to customer engagement, sales progression, and measurable business impact.

What You Will Do

This role will deliver country level performance reporting and insights, manage regional marketing technology operations, build a healthier, more actionable database, own campaign setup, lead management, and sales handoffs, connect the customer journey, standardize campaign execution, measure campaign performance and impact, enable regional teams, and improve automation and operating efficiency.

Why It Might Be a Fit

The ideal candidate will have 10+ years of experience in B2B marketing operations, marketing technology, revenue operations, or a closely related function, hands-on experience with marketing automation and CRM platforms, and strong analytical skills.

Requirements

• 10+ years of experience in B2B marketing operations, marketing technology, revenue operations, or a closely related function
• Hands-on experience with marketing automation and CRM platforms, including Marketo and Salesforce, Adobe Experience Platform and familiarity with event or webinar technology
• Demonstrated experience improving database quality, segmentation, lead lifecycle processes, scoring, routing, and marketing-to-sales handoffs
• Strong analytical skills, with experience in campaign reporting, funnel analysis, attribution, and translating findings into operational improvements
• Experience supporting multiple markets and balancing global standards with regional business requirements
• Proven ability to work closely with Marketing, GTM, Sales Operations, and technical teams, influencing priorities and driving work through to completion
• Sound judgment around consent, customer data, privacy, and operational quality