Product Marketing Manager

Role Overview

The Product Marketing Manager will help shape the go-to-market strategy for key areas of the Paessler platform, translating the global product strategy into measurable impact. The role requires understanding complex technology and turning it into compelling stories, as well as gathering customer, competitor, and market insights to inform product direction and develop resources and initiatives.

What You Will Do

The Product Marketing Manager will understand and translate product value, develop positioning and messaging, support launches and GTM plays, drive product-led growth, gather market insights, and stay ahead of the competition.

Why It Might Be a Fit

The ideal candidate will have 4+ years of experience in Product Marketing, Sales Enablement, Content Marketing, or a related role, with demonstrated ownership of product positioning and go-to-market strategy and execution oversight. They will be highly data-driven, curious, and able to influence and collaborate across Product, Sales, and Marketing teams.

Requirements

• 4+ years of experience in Product Marketing, Sales Enablement, Content Marketing, or a related role
• Exceptional writing and communication skills
• Highly data-driven and curious
• Proven ability to influence and collaborate across Product, Sales, and Marketing teams
• Hands-on experience creating enablement assets and programs
• Experience with product-led growth (PLG) or self-serve adoption motions
• Experience in network monitoring, IT infrastructure, or enterprise software

Benefits

• Many possibilities to further develop your individual skillset
• Innovative and creative work environment
• A structured onboarding phase with experienced colleagues
• Flexible working hours and a family-friendly environment
• Permanent employment contract
• A great working atmosphere in an enthusiastic international team with flat hierarchies

Tagged as: Data Analysis