Senior Director, Marketing Operations

Role Overview

The Senior Director of Marketing Operations will lead a global team defining and running the operational backbone, technology strategy, and operating cadence for Global Marketing. The role will bridge executive vision with scalable execution, driving the Marketing AI North Star Roadmap and co-owning the Joint Marketing–IT Roadmap to modernize enterprise MarTech architecture, data governance, and automated revenue workflows.

What You Will Do

The Senior Director will define, prioritize, and execute Marketing’s long-term AI strategy, scaling generative, predictive, and agentic AI use cases across personalization, content orchestration, audience segmentation, and attribution. They will also transition AI from experimental pilots to production workflows while partnering with Legal, InfoSec, and Data teams to establish operational guidelines and data-privacy guardrails.

Why It Might Be a Fit

The ideal candidate will have 15+ years of experience leading Marketing Operations, Revenue Operations, Business Strategy, or MarTech Transformation within large-scale, global B2B SaaS or enterprise technology environments. They will have a proven track record defining and operationalizing an enterprise AI roadmap, applying machine learning and generative/agentic tools to automate workflows and drive efficiency.

Requirements

• 15+ years of experience leading Marketing Operations, Revenue Operations, Business Strategy, or MarTech Transformation within large-scale, global B2B SaaS or enterprise technology environments
• Proven track record defining and operationalizing an enterprise AI roadmap
• Demonstrated success co-leading technical roadmaps alongside IT, Enterprise Architecture, and Engineering teams
• Deep expertise in enterprise architectures, including Salesforce, Marketo/HubSpot, Snowflake, Segment/CDPs, BI tooling, and orchestration layers
• Strong executive presence with experience advising and influencing C-suite leaders across highly matrixed organizations
• Advanced financial and analytical acumen with direct ownership of multi-million-dollar budgets, headcount models, and vendor consolidation initiatives
• Demonstrated ability to lead change, redesign legacy workflows, and drive operational improvement across global teams
• Extensive experience recruiting, developing, and leading senior managers, technical architects, and program managers across distributed global teams