Manager, Growth Marketing (Campaigns)

Role Overview

The Marketing Manager is responsible for leading the company’s overall marketing strategy, brand development, and demand generation efforts. This role owns the planning, execution, optimization, and performance analysis of all marketing initiatives across digital, traditional, and emerging channels.

What You Will Do

Develop and execute the company’s overall marketing, branding, and communications strategy to support business growth and commercial objectives. Plan, implement, and optimize integrated marketing campaigns, content, and advertising initiatives across digital, traditional, and emerging channels.

Why It Might Be a Fit

The ideal candidate possesses a blend of analytical prowess, creative flair, and strong communication skills to thrive in this dynamic and impactful role.

Requirements

• 5 to 7 years experience with advertising agencies, media placement agencies or any performance marketing role, with 2 years managerial role.
• Proficient in strategic thinking and holistic vision, with the ability to provide insightful recommendations aligned with the overall business objectives
• Highly skilled in facilitating collaboration among diverse stakeholders to achieve collective goals
• Proficiency in digital marketing tools and platforms, including but not limited to Google Ads, Facebook Ads Manager, and TikTok Ads
• Strong analytical with the ability to interpret data, draw insights, and make data-driven recommendations
• Ability to thrive in a fast-paced environment
• Knowledge in cryptocurrency or experience with fintech or digital products will be a plus

Tagged as: Data Analysis