Role Overview
The ABM & Demand Strategist Director will own the strategy that connects market intelligence, intent data, and multi-channel execution into a repeatable system for pipeline creation across target verticals. This role requires 7+ years of experience in B2B demand generation or ABM, with at least 3 years in a senior or lead role owning a full ABM motion.
What You Will Do
The ABM & Demand Strategist Director will design and operate a full 3-tier ABM model, build and maintain target account lists, develop multi-threaded buying committee strategies, manage bespoke account experiences, and drive budget allocation decisions across paid channels.
Why It Might Be a Fit
The ideal candidate will have a track record of building and running a 3-tier ABM program with measurable pipeline outcomes, experience managing paid media budgets, and proficiency in MAP platforms and CRM. They will thrive in an ambiguous, fast-moving environment with high autonomy and low hand-holding.
Requirements
- 7+ years in B2B demand generation or ABM
- Proven experience building and running a 3-tier ABM program
- Deep familiarity with intent data platforms
- Experience managing or co-managing paid media budgets
- Proficiency in MAP platforms and CRM
- Comfort operating in ambiguous, fast-moving environments
Benefits
- Flexible Time Off
- Parental Leave
- Health and Dental Insurance
- Retirement Savings + Employee Incentive Plan
To apply for this job please visit jobs.ashbyhq.com.
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