Website Optimization & CRO Specialist

Role Overview

We are seeking an experienced Website Optimization & CRO Specialist to own the ongoing optimization, technical implementation, user experience, and conversion performance of the company’s website. This role will focus on transforming website traffic into meaningful business outcomes through Webflow development, conversion rate optimization, experimentation, customer journey optimization, analytics, and website enhancements.

What You Will Do

The ideal candidate will own and execute the website optimization roadmap, manage and maintain the company’s Webflow website and supporting web properties, and implement front-end website updates using HTML, CSS, and JavaScript.

Why It Might Be a Fit

The ideal candidate combines hands-on front-end and Webflow capabilities with a strong understanding of digital marketing, user experience, conversion optimization, and marketing technology.

Requirements

• Bachelor’s degree in Marketing, Digital Marketing, Information Technology, Computer Science, or a related field.
• 5+ years of experience in website optimization, CRO, Webflow, digital marketing technology, or a related field.
• Strong hands-on experience with Webflow CMS and website management.
• Proficiency in HTML and CSS, with working knowledge of JavaScript.
• Proven experience with conversion rate optimization and website experimentation.
• Experience designing and optimizing landing pages and conversion elements.
• Experience with customer journey mapping and website optimization.
• Experience with Google Tag Manager or similar tag management platforms.
• Experience troubleshooting HubSpot forms and website integrations.
• Strong analytical and problem-solving skills.

Benefits

• Meaningful work & Growth
• Employee as our biggest asset
• Global reach & local impact
• Powering global startups