Senior Brand Manager gesund.de

Role Overview

The Senior Brand Manager will lead the gesund.de team, develop marketing campaigns, and promote professional exchange and knowledge transfer. The role requires experience in digital marketing, project steering, and stakeholder management.

What You Will Do

The Senior Brand Manager will plan, steer, and optimize integrated marketing campaigns, develop target group-oriented measures, and analyze performance.

Why It Might Be a Fit

The ideal candidate will have experience in digital marketing, data-driven marketing, and artificial intelligence, as well as developed communication, consulting, and team skills.

Requirements

• Completed studies with a focus on marketing, business administration, or a comparable field of study
• Several years of professional experience in digital marketing and in the steering of digital marketing activities
• Funded experience in independent steering of marketing projects and campaigns
• High affinity to digital trends, data-driven marketing, and artificial intelligence
• Developed communication, consulting, and team skills