Marketing Director

Role Overview

The Marketing Director will lead the development and execution of Piermont Bank’s integrated marketing strategy across brand, demand generation, digital marketing, product marketing, content, partnerships, and events. Reporting to the Chief Growth Officer, this highly visible role will partner closely with executive leadership and business line leaders to drive awareness, client acquisition, and growth across Piermont’s commercial banking, fintech, embedded banking, and treasury management businesses.

What You Will Do

Develop and execute integrated marketing programs that drive brand awareness, lead generation, and client acquisition across Piermont’s target markets. Lead digital marketing initiatives across email, social media, webinars, search, content marketing, and other growth channels. Measure campaign performance, marketing effectiveness, and ROI, using data and insights to continuously optimize results.

Why It Might Be a Fit

Play a key role in the growth strategy of one of the nation’s first cloud-native banks. Partner directly with the Chief Growth Officer and senior business leaders. Shape the market presence of a bank operating at the intersection of commercial banking, fintech, and embedded finance.

Requirements

• 8-12+ years of marketing leadership experience in financial services, fintech, B2B SaaS, or commercial banking
• Proven experience building integrated marketing programs that drive measurable revenue growth
• Strong understanding of digital acquisition, CRM, content strategy, and performance marketing
• Experience managing agencies, budgets, and cross-functional teams
• Exceptional communication, storytelling, and executive presentation skills

Benefits

• Medical insurance
• Dental insurance
• Vision insurance
• 401k
• Bonus and/or incentives