Role Overview
As an Associate Director – Product Growth & GTM, you will own the growth strategy for one or more Pine Labs product businesses, defining how products are positioned, launched, acquired, and scaled.
What You Will Do
You will work closely with Product, Sales, Demand Generation, CRM, Martech, Events, and Brand teams to build integrated GTM plans, drive merchant acquisition, improve product adoption, and accelerate business growth.
Why It Might Be a Fit
This role is ideal for someone who enjoys solving growth problems, building category strategies, and leading cross-functional initiatives rather than managing individual marketing channels.
Requirements
- 7–12 years of experience in GTM, Growth Strategy or Category Marketing
- Experience in B2B SaaS, fintech, payments, or technology businesses
- Proven track record of leading product launches and growth initiatives
- Strong understanding of customer lifecycle marketing and merchant acquisition
- Experience working with cross-functional leadership teams
To apply for this job please visit linkedin.com.
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