Head of Marketing

On Site Full TimeLeeds, England, United KingdomPivotal London

Role Overview

As a Head of Marketing, you will take full ownership of performance and content marketing rather than inheriting a legacy brand function. Reporting directly to senior leadership, you will have a real influence over commercial strategy, and this is a rare chance to build and scale a high-performing team as the business multiplies in size.

What You Will Do

Own marketing strategy end-to-end, setting KPIs across organic, paid and affiliate channels, lead a multi-disciplinary team spanning content, video, social and affiliate marketing, direct paid media strategy and budget across search, display and social, partner with digital and SEO leadership to align channel strategy with conversion and CRO priorities.

Why It Might Be a Fit

We are keen to speak with candidates who are/have: A senior marketing leader from an ecommerce, transactional or platform background, commercially minded, with a track record of driving measurable acquisition results, not just brand reach, a strong background in content marketing, confident managing paid media budgets and affiliate programmes, comfortable operating at director level, briefing and challenging specialist SEO expertise.

Requirements

  • senior marketing leader from an ecommerce, transactional or platform background
  • commercially minded
  • track record of driving measurable acquisition results
  • strong background in content marketing
  • confident managing paid media budgets and affiliate programmes
  • comfortable operating at director level

To apply for this job please visit linkedin.com.

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