Field Marketing Specialist

Role Overview

Reporting to the Senior Manager of Merch, Events, and Brand Experience, you’ll scale the in-person presence that puts our sequencing services directly in front of the scientists who use them every day. You’ll own execution across our field marketing calendar, including major scientific conferences, sales account-based events, and a new North American roadshow program.

What You Will Do

Plan and execute our tradeshow calendar of major scientific conferences and society meetings, design and build our booths, own booth logistics, brief and direct booth teams, coordinate show organizers, and serve as event project manager.

Why It Might Be a Fit

You’ll be a right hand and thought partner to the team, running a major conference on your own and supporting every show on our calendar, and building programs that don’t exist yet.

Requirements

• 3–5 years in field marketing, event marketing, or trade show and conference coordination
• Startup or scale-up experience strongly preferred; life science, genomics, or biotech background a plus
• Conference booth experience end to end preferred; retail pop-ups or brand activations also count
• Experience with field programs beyond the show floor (roadshows, user meetings, regional sales events) a plus
• End-to-end event logistics: shipping, show-site services, general contractors, AV, catering, and venue sourcing
• Budget tracking and vendor management, including contracts
• Lead capture, scoring, and handoff with Sales using Salesforce and HubSpot; Popl and Luma a plus
• Run-of-show, staffing schedules, and booth-team briefings
• Proficiency in Google Workspace
• Comfortable with hands-on booth builds with no install crew, including lifting 15+ lb boxes
• Experience working with large teams and senior leadership

Benefits

• Dental insurance
• Vision insurance
• Health insurance
• Paid time off
• Retirement plan
• Learning budget
• Parental leave
• Wellness program
• Visa sponsorship available
• Relocation assistance