Role Overview
The Sr. Manager, Media & Marketing Analytics will lead media measurement and interpretation for a portfolio of clients, working closely with the Media & Buying team to build incrementality, reach, and frequency narratives. The role requires a senior, media-fluent analytics leader with experience in media measurement, analysis, and interpretation.
What You Will Do
The key responsibilities include media measurement and strategic narrative, creative and cross-channel performance diagnostics, incrementality and financial impact, and partnership with Creative, Media, Buying & Brand.
Why It Might Be a Fit
The ideal candidate will be a curious, self-motivated, and ambitious individual with strong writing skills, experience in media measurement and analysis, and proficiency in SQL and data-wrangling skills.
Requirements
- Bachelor’s degree in Business, Marketing, Analytics, Statistics, or a related field
- 7+ years of progressive analytics experience
- Meaningful time spent specifically on media and marketing measurement
- Strong grasp of reach/frequency, incrementality, and attribution concepts
- Experience analyzing paid media performance across Meta, Google/YouTube, TikTok, and CTV/programmatic
- Strong, hands-on SQL and data-wrangling skills
- Proficiency in Excel and BigQuery
- Comfort building and refining executive-level presentations
- Real, hands-on experience using AI tools in analytical or writing workflow
- Exceptional storytelling and writing skills
- Experience managing multiple client accounts and competing deadlines simultaneously
Benefits
- Flexible work arrangement
- Autonomy and opportunity to influence real business outcomes
- Collaborative team environment
- Opportunity to work with innovative restaurant brands
To apply for this job please visit recruiting.paylocity.com.

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