Product Marketing Manager

Role Overview

The Product Marketing Manager will play a key role in strengthening Poppulo’s leadership position in the Employee Experience market. The role will shape Poppulo’s positioning and recognition among leading analyst firms, while contributing to broader product marketing initiatives.

What You Will Do

You will work across Poppulo’s Employee Experience portfolio, covering three key product areas: Employee Communication, Poppulo Experience Platform, and Employee Advocacy. You will develop go-to-market initiatives, equip Sales and Customer Success teams with pitch decks and product presentations, and build value-based messaging and business cases.

Why It Might Be a Fit

The Product Marketing Manager will work closely with cross-functional stakeholders to translate market insights and customer needs into compelling positioning and effective go-to-market initiatives that enhance Poppulo’s market presence and drive business growth.

Requirements

• 4+ years of experience in product marketing, consulting, a research or analyst firm, or an in-house strategy, brand or market intelligence function
• Strong analytical and structured problem-solving skills
• Experience producing and presenting research, analysis or strategic recommendations to senior stakeholders
• English proficiency at a minimum C2 level

Benefits

• Annual leave package including 8 to 12 RTT days per year and a holiday bonus under the Syntec agreement
• Edenred meal vouchers (€8/day, 50% employer-paid) and access to the Leeto platform
• Laptop, headset, monitor, and remote-work accessories provided based on your needs
• 50% public transport coverage and Alan health insurance