Role Overview
As a Growth Marketing Manager, you’ll own the strategy and execution behind integrated marketing campaigns that fuel Cardinal’s pipeline. You’ll architect full-funnel initiatives, lead cross-functional teams, and collaborate closely with internal contributors and contractors.
What You Will Do
You’ll build full-funnel campaign strategies, define audiences and messaging, lead cross-channel execution, and monitor performance to optimize campaigns in real-time.
Why It Might Be a Fit
This role requires a data-driven, audience-obsessed growth marketer with 5-7 years of experience in B2B growth, demand gen, or integrated marketing. You’ll need expertise in LinkedIn Ads, Meta Ads, Google Ads, email marketing platforms, and webinar tools, as well as strong analytical skills and the ability to write or refine campaign copy.
Requirements
- Data-driven, audience-obsessed growth marketer
- Comfortable owning both strategy and execution
- Strong communicator across creative and performance teams
- Obsessed with iteration—never settles for ‘good enough’
- Strong collaborator who gets the best from teammates and contractors
- Bias toward action and proactive problem-solving
- 5–7 years in B2B growth, demand gen, or integrated marketing (agency/professional services a plus)
- Demonstrated success running multi-channel, full-funnel campaigns with measurable results
- Expertise in LinkedIn Ads, Meta Ads, Google Ads, email marketing platforms, and webinar tools
- Deep understanding of digital channels and how they work together
- Ability to write or refine campaign copy (emails, landing pages, ads)
- Strong analytical skills: reporting, performance diagnosis, and conversion optimization
- Experience thriving in fast-paced environments with high standards
To apply for this job please visit job-boards.greenhouse.io.
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