Marketing Manager II

Role Overview

Join a top financial institution as a Marketing Manager II to develop data-driven marketing strategies and lead cross-functional teams. The role requires 8-10+ years of marketing experience, a strong understanding of digital media, and proficiency in MarTech tools.

What You Will Do

Lead campaign planning, project manage multiple marketing programs, guide internal and external creative teams, and partner with measurement and insights teams to develop reporting frameworks.

Why It Might Be a Fit

The ideal candidate will have a strong analytical mindset, exceptional writing and editing abilities, and experience in Group Benefits, healthcare, or related industries.

Requirements

• University or college degree in marketing
• 8-10+ years of marketing experience
• Strong understanding of digital media, content strategy, and online marketing best practices
• Strong analytical skills with the ability to measure and optimize campaigns using insights and data
• Experience with A/B testing, campaign optimization, and performance metrics
• Experience with MarTech tools (e.g., Salesforce Marketing Cloud, Adobe Customer Data Platform, Adobe Analytics, Voice dashboards, Power BI)
• Proficiency with Microsoft Office Suite (PowerPoint, Word, Excel, Teams) and project management tools (e.g., Workfront, Smartsheet)
• Experience in Group Benefits, healthcare, or related industries is highly valued

Benefits

• Starting hourly rate of $48
• Hybrid work arrangement
• Business hours: Monday-Friday, Core business hours