Role Overview
The Senior Product Marketing Manager will own the positioning strategy for a defined segment of the general contractor market, reporting to the Director of Product Marketing, General Contractors. The role will be based in the Austin, TX office, with remote candidates considered.
What You Will Do
The Senior Product Marketing Manager will own the business metric for an assigned segment of the general contractor market, report on it proactively, and own the positioning strategy for their market, measuring field adoption, message reception in calls, and win rate against competitors.
Why It Might Be a Fit
The ideal candidate will have 4+ years of product marketing or equivalent experience in enterprise SaaS, or comparable experience in the construction industry, with direct experience marketing to general contractors strongly preferred.
Requirements
- Bachelor’s degree or equivalent experience
- 4+ years of product marketing or equivalent experience in enterprise SaaS, or comparable experience in the construction industry
- Direct experience marketing to general contractors strongly preferred
- Evidence of owning positioning strategy rather than executing it
- Fluency handling objections against Autodesk, Trimble ProjectSight, and point solutions that show up in the segment
- Repeatable AI workflows built and demonstrated
- Excellent listening and communication skills
Benefits
- Base Pay Range: 129,600.00 – 178,200.00 USD Annual
- Equity Compensation
- Bonus Incentive Compensation
To apply for this job please visit procore.wd12.myworkdayjobs.com.

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