Senior Advisor, Product Marketing

Role Overview

As a Senior Advisor, Product Marketing, you will play a key role in the positioning, commercialization, evolution, and growth of our group insurance and savings solutions. You will contribute directly to initiatives that drive business growth, enhance the client experience, and strengthen the visibility and value of our solutions.

What You Will Do

Develop and execute integrated go-to-market strategies across digital and traditional channels, analyze market trends, competitive intelligence, and performance data, define value propositions, customer journeys, key messaging and positioning, and lead large-scale strategic projects.

Why It Might Be a Fit

We are looking for someone who is recognized for their strategic vision, has solid experience in strategic marketing, product marketing, and solution development, and demonstrates strong analytical, market intelligence, and synthesis capabilities.

Requirements

• Bachelor’s degree in Marketing
• Minimum 8 years of relevant experience in a similar strategic marketing or product marketing role
• Knowledge of financial products and/or group insurance and savings products
• Strong analytical, market intelligence, and synthesis capabilities
• Strong business acumen, influential leadership, and the ability to collaborate effectively with diverse stakeholders
• Excellent command of the English language
• Proficiency in Microsoft Office Suite and comfortable working with data and performance metrics

Benefits

• Flexible group insurance coverage
• Telemedicine services
• Competitive pension plan
• Employee share purchase program
• Vacation program
• Wellness days
• Personal development days
• Employee and Family Assistance Program
• Ergonomic furniture program
• Performance bonus
• Discounts on iA products