Website & CRO Manager – D2C Brand

Role Overview

The Website & CRO Manager will bridge the gap between data analytics, user experience, and Shopify ownership, owning the entire customer funnel and driving up Conversion Rate, Average Order Value, and Revenue Per Session.

What You Will Do

You will own the technical day-to-day operations of the Shopify store, handle backend store configuration, app integrations, theme customisation, navigation architecture, and site speed optimization.

Why It Might Be a Fit

The ideal candidate will have 3+ years of experience managing Shopify/Shopify Plus stores with a heavy focus on CRO and growth analytics, a strong analytical mindset, and growth marketing instincts.

Requirements

• 3+ years of experience managing Shopify/Shopify Plus stores
• Strong proficiency with Shopify theme customisation, page builders, native configuration, and intermediate knowledge of HTML/CSS/Liquid
• Deep understanding of quantitative data analytics paired with qualitative tools (heatmaps, user recordings, session replays)
• Growth marketing instincts and ability to hook cold traffic from paid social (Meta, TikTok) and guide them smoothly through a checkout funnel

Tagged as: Data Analysis