Role Overview
Develop and execute end-to-end digital marketing and e-commerce strategies to accelerate brand awareness, consumer acquisition, conversion, and online sales.
What You Will Do
Develop and manage digital campaigns, social media, KOL/influencer, UGC, affiliate marketing, paid media, CRM, and e-commerce activation while continuously optimizing performance based on data and consumer insights.
Why It Might Be a Fit
Proven experience managing integrated digital campaigns from strategy to execution and performance evaluation, strong experience in social media, paid media, KOL/influencer, UGC, affiliate marketing, and e-commerce, and experience managing digital agencies and marketing budgets.
Requirements
- Bachelor’s degree in Marketing, Business, Communication, Digital Marketing, or a related field.
- Minimum 7-10 years of experience in Digital Marketing, Performance Marketing, E-commerce, or related roles, preferably within Consumer Health, Beauty/Skincare, Personal Care, FMCG, or consumer brands.
- Proven experience managing integrated digital campaigns from strategy to execution and performance evaluation.
- Strong experience in social media, paid media, KOL/influencer, UGC, affiliate marketing, and e-commerce.
- Experience managing digital agencies and marketing budgets.
- Proficient in Excel and PowerPoint with the ability to develop clear management-level performance reports.
- Experience with skincare, consumer healthcare, or pharmacy-related categories is an advantage.
Benefits
- Total Rewards program designed to support overall well-being in every aspect
- Flexibility to effectively balance work and personal life
- Empowering growth opportunities
- Comprehensive knowledge and expertise in the dynamic healthcare industry across the region
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