Senior Director, Growth Marketing

Role Overview

The Senior Director of Growth Marketing will lead the transformation of PubMatic’s marketing investments to generate, convert, and prove pipeline. The role is accountable for turning the investment into results, building the engine that takes a known audience and converts it into quality pipeline and revenue.

What You Will Do

As Senior Director, Growth Marketing, you will own four interconnected pillars: Brand to Demand, Martech, Data & Audience Targeting, Account-Based Marketing & New Audience Engagement, and Digital Channel Performance. You will lead a team of 3 direct reports and be accountable for metrics such as marketing-sourced pipeline lift, MQL-to-opportunity and opportunity-to-close conversion rates, and account-based marketing coverage.

Why It Might Be a Fit

The ideal candidate will have 12+ years of progressive B2B marketing experience, genuine ad tech or programmatic advertising experience, and deep expertise across the martech stack. The candidate will be able to build audience targeting strategies, design and execute go-to-market approaches, and run a disciplined experimentation framework.

Requirements

• 12+ years of progressive B2B marketing experience
• Genuine ad tech or programmatic advertising experience
• Deep expertise across the martech stack
• Ability to build audience targeting strategies
• Ability to design and execute go-to-market approaches
• Ability to run a disciplined experimentation framework

Benefits

• Paid leave programs
• Paid holidays
• Healthcare
• Dental and vision insurance
• Disability and life insurance
• Commuter benefits
• Physical and financial wellness programs
• Unlimited DTO in the US
• Reimbursement for mobile and fully stocked pantries
• In-office catered lunches 5 days per week