Role Overview
Join Pura, a company pioneering the future of fragrance, combining smart home technology with premium, clean scents to create personalized experiences. As Senior Product Manager, Marketing Technology, you will increase new customer acquisition by making it measurable, targetable, and fast to act on.
What You Will Do
You will own new customer volume, paid media technology, measurement, clean rooms and identity, agency enablement, consent and privacy, and stack strategy. You will work with Media to co-own the target and define what counts as a new customer.
Why It Might Be a Fit
You will help Pura inspire a belief in the power of fragrance to craft and elevate memorable moments for its Owners. You will make an impact in a high-growth company that’s redefining the way people experience scent.
Requirements
- 5+ years in product management, marketing technology, or marketing operations, with strong technical depth.
- Hands-on experience running a CDP and a CRM/lifecycle messaging platform together.
- Working knowledge of paid media data infrastructure: conversion APIs, server-side tagging, pixels, click-ID capture, and audience syncs.
- Strong grasp of attribution, incrementality, and MTA/MMM inputs, including their limitations.
- Experience with consent management and privacy regulation (GDPR, CCPA).
- Comfort with APIs, data models, and SQL; able to work directly with engineers and analysts.
- Proven ability to run vendor evaluations, manage integrations, and work with agency partners.
To apply for this job please visit pura.applytojob.com.
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