Role Overview
Pure is looking for a dedicated growth hire to own user acquisition, deciding where dollars go across paid social, creators, influencers, and community, and running tests to find what actually moves users.
What You Will Do
Own the acquisition testing roadmap, treat creative as the primary growth lever, produce and edit hundreds of ad variants, and run tight feedback loops.
Why It Might Be a Fit
A track record of getting users through paid social, short-form video, or creator-led channels, a test-and-learn mindset, strong editing skills, and hands-on experience with AI video generation tools.
Requirements
- Track record of getting users through paid social, short-form video, or creator-led channels
- Portfolio of ads or social videos showing range, speed, and results
- Test-and-learn mindset
- Strong editing skills in tools such as CapCut, Premiere, After Effects, or similar
- Hands-on experience with AI video generation tools
- High social media fluency
- Obsessed with the app and its users
- Scrappy and fast, comfortable shipping a lot of work in a fast-paced environment
- Able to work in person at our NYC office
Benefits
- Medical, dental and vision insurance, with 100% of premiums covered by Pure
- Free Equinox membership
- Dinner provided in the office every night
- Up to $75/day for other meals when in the office
- Weekly dry cleaning and laundry service
To apply for this job please visit jobs.ashbyhq.com.

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