Role Overview
The Marketing Operations Manager will join the growing marketing team at QAD, a leading global SaaS company. This role is pivotal in ensuring the marketing engine runs smoothly, efficiently, and is built to scale. The Manager will report directly to the Sr. Director of Global Marketing Operations and serve as a key partner to demand generation, digital, content, and regional marketing teams.
What You Will Do
The responsibilities of the Marketing Operations Manager include managing the day-to-day management and optimization of Marketo, partnering with marketing stakeholders to support campaign execution, managing lead routing, enrichment, and data flow processes, and establishing campaign operations best practices and documentation.
Why It Might Be a Fit
The ideal candidate will have a proactive mindset, a passion for enabling marketing success through technology and data, and the ability to bridge the gap between strategy and execution. They will also have flexibility and resilience in the face of a high-growth, ever-evolving SaaS environment, a collaborative spirit, and a willingness to roll up their sleeves to help the team succeed.
Requirements
- 5–7+ years of experience in marketing operations, preferably in a fast-paced SaaS or B2B technology environment
- Expert-level experience with Marketo and power user experience in Salesforce
- Knowledge in the following systems is also a plus: LeanData, WordPress, Drift, and 6sense
- Deep understanding of the B2B marketing funnel, lead management, campaign attribution, and marketing analytics
- Proficient in reporting and dashboard tools within Salesforce and Marketo
- Familiarity with Google Analytics, UTM tracking, and digital performance metrics
- Strong project management skills and the ability to manage multiple priorities simultaneously in a fast-paced, high-volume work environment
- Excellent communication and collaboration skills with a service-oriented mindset
- Highly analytical with strong attention to detail and a passion for continuous improvement and optimization
- Self-starter with a ‘can-do’ attitude—comfortable navigating ambiguity and taking initiative
To apply for this job please visit jobs.smartrecruiters.com.
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