Role Overview
The Marketing Automation Manager is responsible for translating marketing strategy into well-executed, measurable programs across HubSpot, digital campaigns, R3’s website, and social media. This role serves as the organization’s primary HubSpot administrator and marketing automation expert while leading day-to-day execution of integrated campaigns and ensuring customer-facing digital content is accurate, timely, on brand, and optimized for performance.
What You Will Do
Manage day-to-day execution across channels, maintain strong data and platform practices, report on results, and support alignment between marketing activity and business priorities. This includes building, testing, deploying, and optimizing email campaigns, automated workflows, nurture programs, audience segments, lists, forms, landing pages, and related campaign assets.
Why It Might Be a Fit
The ideal candidate will have 5 years of professional marketing experience, including integrated multi-channel campaign execution and digital marketing program management, and 3 years of hands-on experience administering HubSpot Marketing Hub and CRM.
Requirements
- Advanced hands-on proficiency with HubSpot Marketing Hub and CRM
- Strong integrated campaign execution and project management skills
- Ability to manage website content in a content management system
- Ability to develop dashboards and interpret performance data
- Strong understanding of lead management, customer journeys, campaign attribution, and sales and marketing handoffs
- Excellent writing, editing, organization, problem-solving, and attention-to-detail skills
- Current HubSpot Marketing Software Certification
Benefits
- Comprehensive benefits package including medical, dental, vision, life, disability insurance, a 401(k) retirement plan with company matching, paid time off, paid parental leave, bonus program, and more
To apply for this job please visit recruiting.paylocity.com.
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