Product Growth & Lifecycle Lead

On Site Full TimeMexico City, Mexico City, MexicoRabbit

Role Overview

Lead growth and customer lifecycle strategy, connecting digital experience with business objectives. Develop growth mechanisms that strengthen customer relationships and increase digital channel adoption.

What You Will Do

Design and evolve customer lifecycle, develop automated journeys, identify key moments in customer journey, and design data-driven personalization and communication strategies.

Why It Might Be a Fit

Strategic vision, analytical thinking, and execution capacity, with a deep understanding of user behavior and the ability to transform insights into sustainable and scalable growth initiatives.

Requirements

  • Bachelor’s degree in Marketing, Administration, Engineering, Economics, Systems, or related field
  • 4-7 years of experience in Growth, Product Growth, Lifecycle Marketing, CRM Strategy, or related areas
  • Experience in digital businesses, e-commerce, marketplaces, fintech, or transactional applications
  • Experience designing customer journeys and automation strategies
  • Strong knowledge of conversion funnels, cohorts, segmentation, and retention
  • Experience designing, coordinating, and evaluating A/B experiments

Benefits

  • Competitive salary
  • Meal vouchers
  • Superior benefits above the law
  • Dynamic environment
  • Constant learning
  • Opportunity to participate in strategic projects with direct impact on business growth

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To apply for this job please visit linkedin.com.

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