Marketing Manager – RACV Club

Role Overview

RACV Club is seeking a commercially driven Marketing Manager to shape the next chapter of the Club’s growth, leading the annual marketing strategy and member growth plan.

What You Will Do

Developing and leading the annual marketing strategy, driving member acquisition, engagement, visitation, revenue, and brand outcomes, owning and governing the marketing budget.

Why It Might Be a Fit

You’ll bring marketing experience across hospitality, lifestyle, tourism, events, membership, or customer-centric industries, a proven track record of owning marketing strategy, budgets, and commercial outcomes.

Requirements

• Marketing experience across hospitality, lifestyle, tourism, events, membership, or customer-centric industries
• Proven track record of owning marketing strategy, budgets, and commercial outcomes
• Strong experience across experiential marketing, partnerships, digital performance media, social, and customer engagement
• Ability to influence and present confidently to senior executives and General Managers
• Strong financial and commercial capability, with experience managing investment decisions and ROI
• Natural ability to build relationships and lead through influence across cross-functional teams
• Experience leading agencies, stakeholders, and matrix teams to deliver integrated marketing programs
• Growth mindset, curiosity, and confidence to challenge conventional thinking

Benefits

• Discounts and benefits across selected RACV products and services
• Collaborative and inclusive culture where your ideas and expertise are valued
• Career development opportunities within one of Australia’s most recognised member organisations