Demand Generation Manager

Role Overview

The Demand Gen Manager will create and capture demand from a defined list of vertical SaaS platforms, running account-based campaigns across paid channels, events, content distribution, and marketing-led outbound.

What You Will Do

You’ll own account-based campaigns, build tailor-made campaigns, own paid channels, turn account signals into meetings and pipeline, and work cross-functionally with Sales to understand lead quality.

Why It Might Be a Fit

You’ll be a good fit if you have 3+ years of B2B demand generation experience, a track record of turning event attendance into qualified pipeline, and a high velocity of testing and learning.

Requirements

• 3+ years of B2B demand generation, ABM or growth marketing experience
• Experience running B2B campaigns against a defined target account list of a few thousand accounts or fewer
• Experience running paid campaigns targeted at named accounts
• Strong writing skills across email and ad copy
• A track record of turning event attendance into qualified pipeline
• Hands-on experience with HubSpot or a similar CRM, and familiarity with GTM tools such as Clay and Apollo
• Curious and driven, with a high velocity of testing and learning
• Single-minded focus on generating pipeline, measured by opportunities created rather than activity
• Comfortable owning channels end to end in a fast-moving startup environment
• Experience marketing to software, fintech or payments companies is a plus

Benefits

• Comprehensive health benefits package
• Unlimited paid time off
• Paid parental leave
• Fun and flexible working environment
• Continuous investment in people and culture